Meet New Brunswick at Seafood Expo North America (SENA)

New Brunswick’s icy waters, world’s highest tides, and generation of fishing knowledge result in premium seafood products. See for yourself at Seafood Expo North America. Meet New Brunswick and suppliers of seafood from New Bruswick at Seafood Expo North America (SENA) in Boston from 13 - 15 March, 2023.

Seafood Expo North America (SENA) is North America's largest seafood trade exposition. If you are a professional seafood buyer, you do not want to miss this event.

This exposition gathers exhibiting suppliers fro 50 countries under one roof, year-after-year, with one goal in mind: provide North America's seafood buyers a one-stop-shop to access everything seafood, face to face. This includes discovering, sampling and sourcing products; meeting with current or new suppliers; networking with industry colleagues; and so much more!

As European Consultant of New Brunswick Department of Agriculture, Aquaculture & Fisheries, Phaff Export Marketing BV assists New Brunswick at Seafood Expo North America (SENA).

New Brunswick

Located on Canada's stunning east coast, New Brunswick is where warm, sandy beaches meet frigid, deep waters. The world's highest tides lay next to seemingly unending stretches of farmland. Sustainably harvesting both land and sea have been a part of this maritime province's story since the beginning and today, thanks to generations of innovation and stewardship of the land and sea, New Brunswickers continue to care for their resources while offering the most delicious seafood, agri-food, and beverages on the planet.

New Brunswick chef Dennis the Prescott knows that New Brunswick icy waters, world's highest tides, and generations of fishing knowledge result in premium products.

Dennis the Prescott invites you to Seafood Expo North America

New Brunswick, Deliciously Canadian

The New Brunswick - Deliciously Canadian brand is managed by the New Brunswick Department of Agriculture, Aquaculture and Fisheries. It promotes New Brunswick's top seafood, agri-food and beverage products in international markets, driving awareness of their wildly delicious food and beverage exports through retail and foodservice promotions, marketing collateral, overseas trade and press missions and advertising.

Visit: New Brunswick | Deliciously Canadian – The Department of Agriculture, Aquaculture and Fisheries (

Meet the following companies from New Brunswick in Boston

The following companies from New Brunswick will be present at SENA in Boston:

  • Allicance Seafood - Lobster (Frozen), Oysters, Arctic Char, Snow Crab, Groundfish (# 1245)
  • Bay Shore Seafood - Lobster (Live), Sea Cucumber (# 1248)
  • Champlain Seafood - Lobster (frozen), Snow Crab, Jonah Crab, Rock Crab (#941)
  • International Seafood and Bait - Lobster (Frozen), Snow Crab, Capelin, Cod, Redfish, Bait (# 1704)
  • Shediac Lobster Shop - Lobster (Frozen) (#1344)
  • Sogelco (Bolero Shellfish) - Lobster (Frozen), Sea Cucumber (#1325)
  • True North Seafood - Salmon (Fresh & Frozen) (#1133 & #1233)
  • Westmorland Fisheries -  Lobster (Frozen), Snow Crab (#2810)
  • Young's Lobster -  Lobster (Live), Scallop (#1248)

New Brunswick's Big Five

The World's Largest Lobster Processor

New Brunswick produces more than half the global frozen lobster supply, year-round. Their lobster is prized for its hard shell, succulent meat and large claws. Ant it travels exceptionally well. New Brunswick lobster is lobster at its best.

Atlantic Salmon 
From Ocean to Plate in 48 Hours

The birthplace of North America’s aquaculture industry, New Brunswick is home to the continent’s largest producer of Atlantic salmon. New Brunswick harvests more than 50 million pounds of melt-in-your-mouth, sashimi-grade salmon annually. So safe you can eat it raw.

Snow Crab 
Shells so Perfect, They’re Blushing

These deep-water treasures are consumed shell-on, so good looks are vital. New Brunswick's sandy ocean bottoms produce pristine, vibrant red shells, while their frigid waters make for exceptionally sweet, succulent meat. Their snow crab tastes as good as it looks.

Harvested on the Far Northern Boundary

Oysters from the extreme edge of the Atlantic taste better–and have the longest shelf life. New Brunswick’s nordic bays produce top-quality oysters 12 months of the year. Smaller and safer, their oysters are so clean, they’re sold unprocessed.

Coldwater Shrimp 
Small Size, Epic Flavour

Wild-caught from the icy depths of the North Atlantic, coldwater shrimp from New Brunswick are smaller and sweeter than warm-water species. State-of-the-art freezing and processing preserve the taste, colour, texture and nutritional value of these plump, juicy little flavour bombs.

Questions about New Brunswick at Seafood Expo North America (SENA)?

Questions about this event or interested in meeting one of the New Brunswick companies? We are more than happy to answer them. Please contact:

Agnes Huetink
European Consultant New Brunswick Department of Agriculture, Aquaculture & Fisheries or