Introducing your product into a mature market, like Europe, is not an easy task. Are you ready for the next step?
Phaff Export Marketing organizes product demonstrations to let the crowd experience your product first-hand! These demonstrations are often initiated by a group of companies with compatible products that strengthen each other. If desired, it is also possible to do a product demonstration as an independent company.
Live product demos
These product demonstrations or ‘tastings’ are organized in a venue, complete with a professional chef and open kitchen. Here, the dishes of your product are prepared in front of the audience, with the opportunity to taste the dishes immediately.
Oftentimes, the guests will be actively involved in the product demonstrations, as we invite them to make the dish the chef prepared to experience the products first hand (and learn how to best prepare these). During these events, your presence is really important because you are the storyteller and expert of your product!
During these events we invite:
- Journalists (online and offline)
- Bloggers and vloggers
As always, our staff is available at all times for questions and support. At the end of the event, the guests go home inspired, with a goodie bag with all the necessary information and a small gift.
In the following days and weeks after the event, we will monitor and analyse the responses, articles and social media presence of your product. During this time we are also available for any questions of the guests. These events are your first real steps into the public, and ideally, the buzz around your product will follow in the markets.
Why Phaff Export Marketing?
The Phaff Export Marketing-team is highly experienced in organizing tasting events. Furthermore, we have a really strong network of food professionals which we use to create that extra buzz around your product. Our network in foodservice is really expansive and our guests always score our tasting events really high!
Interested in this service?
Upon submitting this form you signal us to be contacted by one of our export marketing professionals. No strings attached.
Trade missions are the perfect opportunity to discover new markets in new countries to add to your export strategy.
Phaff Export Marketing is present on trade shows around the world where we deliver high-quality country pavilions with tailor-made turnkey presentations.
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What to do when you want to export your products to new and initially challenging markets? Phaff Export Marketing can help with a carefully crafted entry strategy.