Phaff Export Marketing will realize the SUSTA pavilion at Anuga, the leading food fair in Cologne, Germany. The trade show will take place from the 9th till the 13th of October 2021.


The Southern United States Trade Association (SUSTA) facilitates trade between small to medium-sized southern US companies and overseas importers. Since 1973, SUSTA has worked with the Departments of Agriculture of the 14 southern states and Puerto Rico to promote the export of high-value food and agricultural products.

SUSTA pavilion

SUSTA and the 14 Southern State Departments of Agriculture organize a pavilion at Anuga. The 150 sqm pavilion is located within the USA Pavilion.

Which companies will be presented in the SUSTA pavilion will be announced later.

Product categories that might be included in the SUSTA pavilion are, but are not limited to, Convenience Foods & Snacks, Ingredients, Fruit & Tree Nuts, Seasonings & Sauces, Frozen Foods, Natural/Health/Organic, Beverages, Meat & Poultry.


Anuga is one of the world's largest trade fairs for food and beverages. The trade fair, which is organized biannually, breaks new grounds for the development of the entire industry.

It is one of the most important industry meeting points, with 7,972 exhibitors and about 169,653 visitors.

The trade show invites exhibitors and trade visitors from all over the world to discover 10 trade shows and 11 trend themes as well as numerous events and congresses.

Meet the SUSTA companies

Are you interested in meeting the companies that participate in the SUSTA pavilion, or if you would like to receive more information? Please do not hesitate to contact Anouk Dijkgraaf ( or stop by during the show!